The Next Level of Personal Branding

Personal branding is not just for Madonna, Cher, Tiger, or Oprah anymore.

To set yourself apart in today's increasingly competitive marketplace you need to be mindful of what your personal brand says about you. As Mitch Joel of Twist Image famously said "Your personal brand is." meaning that you already have one and you need to realize it and get started managing it to the fullest.

Think of the following major trends and what they mean to you, your business or your career and you will quickly see how getting serious about your personal branding strategy is more important than ever.

1. The Rise of the Solo-preneur: Every year more people enter the ranks of the self employed either by choice or out of necessity.
2. Shortened Employment Lifecycles: The days of working for a single company for ones entire career are long gone.
3. Growth of the Knowledge Economy: It is no longer enough to list your skills on a resume, today you must demonstrate a clear ability acquire and leverage knowledge in a meaningful way.
4. Online Search: Have you Googled yourself lately? Guess what? Someone else has and you can rest assured it will happen again.

Learn From The Experts

Next Level Executives is proud to present an evening with two of the leading experts in the field of personal branding. Spanning the generations, our two speakers have helped thousands of people with their personal brands.

Dan Schawbel
Dan Schawbel is the leading expert on personal branding for the Generation-Y audience. He is also the first Social Media Specialist at EMC Corporation and has accumulated almost 7 years in marketing at the age of 24. Don't miss this chance to see the man that Fast Company Magazine called "a personal branding force of nature." More about Dan.

John Bates – the “Job-Guy”
John Bates, the Job-Guy, brings more than ten years' experience helping numerous professionals from all fields and levels across the country realize productive and rewarding careers. Having been involved in over 4,000 career campaigns, John is one "Job-Guy" who can truly claim to have seen it all. More about John.

 

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Tuesday, July 08, 2008 from 6:00 PM - 9:00 PM (ET)

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Marriott Courtyard Marlborough
75 Felton Street
Marlborough, MA 01752

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